I Have a Strategy (No You Don’t) is now available for pre-order from Jossey-Bass. Click here to reserve your copy – they drop in February 2013.
Our latest initiative at Insight Labs is The Narrative Renewal Project, an investigation into the relationship between the stories a community tells about itself and its collective well-being. We’re using what we learn to design a new asset that will leverage the stories of East Chicago, Indiana and help the city build a brighter future.
As part of the project, Jeff Leitner and I have been exploring East Chicago with the help of local residents. My specific job is to pick out aspects of the city that could have value as part of a future strategy for changing the way it tells its own story. Click here to see what I’ve discovered so far.